Excited to share that Shopbop’s Chicago pop-up is now officially open!

The pop-up showcases head-to-toe styling moments and seasonal edits that highlight standout trends, bringing the brand’s trend-forward digital experience to life in a thoughtfully curated physical space. Shoppers can explore trends including “Nautical Chic” with an effortless, on-the-water summer vibe; romantic “Luxe Lace” featuring delicate eyelets and soft textures; and airy white dresses, the ultimate summer staple.

The pop-up assortment includes contemporary and luxury fashion across women’s and men’s apparel, accessories, swim, and beauty—from beloved brands like Zimmermann, STAUD, Reformation, Hill House, Madewell, Pistola, and more.

The space is open to the public starting today through June 29th, from 11 AM to 8 PM daily at 309 N Morgan Street. Shoppers can enjoy exclusive in-store events, personalized product customizations, brand meet-and-greets, and the chance to explore and shop the latest fashion trends curated by Shopbop. Customers can also shop the curation featured in the Chicago store online at Shopbop.com.